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The Domino Story

Life at Domino means nonstop dedication, irresistible products, and creativity in every flavor!
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Domino Nowruz 1404

World Food Safety Day

Domino Desserts Sampling Campaign Report

Take Me With You

A Snowy Day at Domino

Celebrating Domino’s Fourteenth Anniversary

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Domino Nowruz 1404

On the flower’s face, the Nowruz breeze feels sweet,

And in the garden’s courtyard, the heart‑lifting glow is beautiful. 🪻

Nowruz 1404 has arrived, another gentle reminder that joy only becomes real when it’s shared with family.

A family whose togetherness gives us strength, and who always look out for one another so no smile ever fades.

Here in our Domino family, we practice standing by each other every single day, because we know happiness doesn’t just happen, it’s something we build.

Everything we do comes from love; from the belief that even our smallest steps can put a big smile on someone’s face in this big family of ours.

Because deep down, we hold a simple, powerful truth:

We work for growth and joy, for the family that gives meaning to our lives. 💙

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World Food Safety Day
This year’s World Food Safety Day carried the theme “Food Safety: Science in Action” On June 6, 2025, we came together to reflect on why food safety matters and how it can prevent foodborne illnesses. For us at Domino, food safety isn’t just a technical standard — it’s a commitment. A commitment to the health, trust, and peace of mind of everyone who chooses our products. From the moment raw milk enters our facilities to the moment the final product reaches you, we hold ourselves accountable — for the quality of what we make and for your well‑being. We celebrated this day alongside teams across the company, reinforcing our shared responsibility and strengthening our collective awareness. Together, we continue this journey to improve, grow, and create healthier, happier moments. ❤️ For growth and joy
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Domino Desserts Sampling Campaign Report
During Nowruz 1403, travelers at Imam Khomeini Airport were introduced to a new taste of the holiday! Domino’s dessert sampling campaign made waiting moments more delicious and created plenty of sweet memories. 248,000 desserts were served! 800,000 people passed by Domino stands and discovered the flavors! Domino’s advertising structures were seen nearly 8,000,000 times throughout the airport! What was the goal? To introduce Domino’s 70-gram spoon desserts and create a pleasant experience for travelers. The result? Thousands of smiles, a delicious memory, and a warm, friendly connection with you!
Take Me With You
A voice that shouldn’t be ignored We all love nature, but sometimes the waste we leave behind takes away its beauty. With the launch of the “Take Me With You” campaign, Domino decided to become the voice of litter itself, saying: “Don’t leave me behind — take me with you!” In collaboration with eco‑tourism groups like “Orange Rhino“, this message quickly spread. People shared photos and videos showing that with one simple action, we can keep nature clean. So every time you head outdoors, remember not to leave any waste behind. Domino stands with nature — and with you. 💚🌏
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A Snowy Day at Domino

On February 10, 2025, Domino was covered in white from head to toe! ☃️The kind of snowfall that makes everything more beautiful — even a regular workday. Snow‑filled paths, steaming cups of hot tea in our colleagues’ hands, and smiles visible even through the mist of their breath.

But not even that snowy day could slow us down! ❄️💪We still showed up, the trucks hit the road, the production line kept running, and together we created another round of delicious moments. Because no matter the weather, there’s always a reason to enjoy life. ❤️🍦

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Celebrating Domino’s Fourteenth Anniversary
January 1st was a special and proud day for all of us at Domino — the fourteenth anniversary of the moment we took our first step toward creating new and distinctive experiences in the dairy and ice cream industry. Over these 14 years, thanks to the relentless efforts of our colleagues, the use of world‑class technologies, and our commitment to progress, we’ve earned a distinguished place in the market and in the hearts of consumers. Today, Domino is one of the leading players in Iran’s ice cream, dessert, and dairy market. But this is only the beginning. At Domino, we’re looking toward a brighter future and continuing to pursue our ambitions. With our ongoing dedication — and the support of the people — we hope to achieve even greater milestones. 🎈 Fourteen years on a journey of growth, joy, and delight!
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